This Never Happened Single Animations (2018-2019)

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2018 - 2019

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Motion Graphics
Animation
Video Editing

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Adding animation and visual elements to the static artwork to add interest and motion for social feeds

Behind The Scenes

As part of working with the Involved Production team, we created additional social feed content out of existing static packshot artwork. Compositing effects and enhancing the visual of the artwork in a subtle yet engaging way allowed us to create short video snippets to promote the new releases on the This Never Happened record label.

Takeaway

Keeping the core visual strong and true to the packshot art, we opted for a cinemagraph style motion to the artwork. 

Credits

Follow This Never Happened and Lane 8 on Twitter. You can also find out more about Involved Publishing on their Instagram.

Copyright
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© 2020 Adam Marshall Creative
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