2018 - 2019
Adding animation and visual elements to the static artwork to add interest and motion for social feeds
As part of working with the Involved Production team, we created additional social feed content out of existing static packshot artwork. Compositing effects and enhancing the visual of the artwork in a subtle yet engaging way allowed us to create short video snippets to promote the new releases on the This Never Happened record label.
Keeping the core visual strong and true to the packshot art, we opted for a cinemagraph style motion to the artwork.